Credit Union Youth Month

Join Us in Celebrating Credit Union Youth Month

During April, credit unions in Connecticut and nationwide celebrate National Credit Union Youth Month and National Financial Literacy Month. While credit unions take financial education seriously all year, this month provides us with even more opportunities to work with our members and community partners to promote financial wellness.

To help your credit union tailor its efforts to younger members, we encourage you to join our League in promoting the theme “Save Away for a Rainy Day” because when kids learn about the importance of saving money for the future, they are laying the foundation for financial success!

A complete Credit Union Youth Month promotional toolkit is available at no charge.  Simply email kdorvilliers@culct.coop and request the link to download the materials.  Included in the toolkit are marketing ideas, banners, posters, logos. coloring sheets, crossword puzzle, and social media graphics.  The hashtag #CUYouthMonth also can be utilized on social media to demonstrate the power of our collaborative efforts. The messaging can be edited and customized to reflect your credit union’s brand.

We extend special appreciation to the Maine Credit Union League for creating and sharing these materials for the benefit of all credit unions!

We are thankful to the Maine Credit Union League for creating and sharing these materials so that CU Youth Month can continue. People Helping People and collaboration is what our movement is all about!

Other ideas to celebrate Credit Union Youth Month include:

• Offer a match on the members’ initial youth savings account deposit.
• Offer a free gift to any youth member who opens a new account or makes a deposit into their existing account.
• Offer a drawing for youth members who open a new account and make a deposit into their existing account. Examples include movie tickets, admission to a local children’s museum, gift cards, etc.
• Offer a new youth member goodie bag that includes credit union promotional items and other treats.
• Have your Credit Union host a Finacial Reality Fair- If interested in hosting, contact David Hinchey. Email: dhinchey@culct.coop.

Request the link to download the free campaign materials: email kdorvilliers@culct.coop